Creative Direction, Product Design & Website Redesign

Reflector 4 is a screen mirroring software that allows you to share and record devices.

I led the entire creative process, from brand update to product and website redesign. I started by refining the product logo, making it simpler and aligning it with the universal screen mirroring symbol. I also chose a more readable font and a simplified color palette.

With the logo set, I redesigned the app for both macOS and Windows, making screen mirroring more straightforward and enhancing navigation for specific functions.

Previous Reflector Logo

 
 

New Reflector logo featuring a modern, more simplified icon and easier-to-read text

Before rebrand/redesign

 
 

After rebrand/redesign

Website Redesign

Once the product design was finished, I worked with our development team to redo the Reflector website. The gif to the side highlights one of the new pages with more in-depth functionality.

Previous
Previous

Squirrels Rebrand

Next
Next

TPC Branding